Botanic Butterfly was founded by Anna Lauterbach in 2018. It began as a plant blog which showcased Anna’s plant collection as well as how she fits plants into her home in a way that felt true to her personal aesthetic.

Botanic Butterfly earned its name from the feeling of getting a new leaf on a plant, similar to the same excitement you feel when you have butterflies in your stomach. Today, Botanic Butterfly translates that same feeling into the way that cool clothes make you feel by creating custom apparel.

Botanic Butterfly has grown into an apparel and lifestyle brand inspired by natural aesthetics and botanics. It’s a streetwear and loungewear brand that is a balance of unique and refreshing, trendy and casual. A range of wearable pieces for the everyday person. It blends the effortless of Los Angeles, and the edginess of Chicago.

We work hard to make clothes that give you butterflies, because you deserve nothing less than to feel good in the pieces you wear. I hope this gives you butterflies, too.